The Regional Arts Victoria Membership survey: What you told us

Regional Arts Victoria’s Members are the engine room of arts and cultural activity across our state. Their reach is far and wide, with some 500,000 people enjoying Regional Arts Victoria Members’ projects and events every year.

In early 2015 we distributed an online survey to our Individual and Affiliate Members to ask them about what they valued about their Membership, what Member benefits they were making use of, and what challenges they are currently facing as regional artists and arts organisations.

We learned that:

  • Members are active in the local, state and national arts scenes; 62% of Regional Arts Victoria Members are also members of other arts organisations or groups.
  • 54% of individuals or organisations who responded to the survey listed visual arts as their main artform.
  • 80% of Members have public liability insurance through one of Regional Arts Victoria’s insurance partnerships.
  • 91% of Members receive the Regional Arts Victoria eNewsletter, and 50% had spoken to a Regional Arts Victoria staff member in the past six months.
  • 91% of Members had accessed Regional Arts Victoria’s website, and 97% found it easy to understand and navigate. There remains some work for Regional Arts Victoria to do in helping Members utilise the Member-only sections of the website, however, including Member profiles and event listings.

Members told us they valued their Regional Arts Victoria Membership, noting networking/support, access to information, professional development, promotion/advocacy, and ideas or inspiration among the benefits they took from their Membership.

2014_AGM_IMG_7070 by_Pia_Richardson

Members’ Celebration 2014, photo by Pia Cook

These themes aligned with what Members believe Regional Arts Victoria does, with respondents highlighting our role as a facilitator, information provider, resource provider, promoter/advocate, and a manager of projects and tours.

Members face a number of challenges as artists or arts organisations. Many highlighted funding/finance as a challenge. Others talked about finding time to work on everything they’d like in their arts practice, as well as challenges with finding spaces to exhibit their work. A number of respondents would also like some help with marketing, technology, insurance, and attracting and retaining volunteers and members.

Thank you everyone who took the time to complete the survey. Regional Arts Victoria’s next step is to consider some of these challenges and what role our organisation can play in assisting our Members to address them.

We look forward to updating you on our progress.